Plant For the People
The Beard Club

Maui CBD Collective

Brand Strategy
Brand Identity
Logo Design
Packaging Design
Web Design

Maui CBD Collective is on a mission to heal the world. More than just product company, Maui CBD Collective is a community of horticulturists on the island of Maui who strive to establish their community and company as an authority on methods of developing the purest full spectrum CBD oils and products through the principals of horticulture and permaculture principals.

Maui is a paradise and it was important to reflect that paradise and respect the traditional Polynesian culture throughout the brand. The use of multiple bright colors represents vivid colors of the plants and fruits found in nature on the island. Using these bright colors on the packaging evokes the urge of picking a piece of ripened fruit from a tree.